How Does it Work?
Crowdinvesting is best summarised like this: crowd+investing=capital.
Crowd means people like friends, family, customers, and people who believe in your business model. Investing means securing enough funds for your project, art, or growth. Capital is what you need to get your project or business going or started.
Simply put, crowdinvesting is what happens when a network of people come together and decide to provide capital for someone’s business, art or project with the intent of seeing it realized. This approach to funding taps on the collective potential of many individuals and often rewards investors, donors, and backers with incentives, monetary or in kind.
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